A pig of a rebranding problem
How very correct of US health and agricultural officials to concern themselves with the rebranding of “swine flu”. This sloppiness with language simply won’t do. People are getting the idea they can...
View ArticleJamie Oliver – the ingredient brand that became the whole meal
So farewell, Sainsbury brand ambassador Jamie Oliver. You were the exception that proves the rule – the celebrity endorser untouched by scandal or degrading personal conduct. The ultimate ingredient...
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